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The 2025 Ale Emporium Hermanaki Wing Eating Championship at Big Ten Fan Fest

Location: Indianapolis, IN
Date: 12-06-2025

Who do you think will win? Tell us!

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A New Era Begins: The 2025 Ale Emporium Hermanaki Wing Eating Championship!
Brace yourselves, competitive eating fans — things are about to get saucy. After years of slurping shrimp in a horseradish-fueled frenzy, a new flavor is taking flight in Indianapolis. Major League Eating is proud to announce The 2025 Ale Emporium Hermanaki Wing Eating Championship at Big Ten Fan Fest, happening on Saturday, December 6th at 3 pm at Big Ten Fan Fest in the Indiana Convention Center.

The Food: Wings Worthy of Legends
This contest is about pure wing-fueled domination. Ale Emporium’s legendary Hermanaki Wings are a perfect storm of sweet, tangy, and savory heat — a taste so bold it’s practically begging to be devoured by the dozens. Crispy on the outside, tender inside, glazed with that secret Hermanaki sauce that’s been whispered about in Indy for decades… these wings are the ultimate test of jaw strength, stomach stamina, and sheer willpower.

A New Sponsor Takes the Stage
After an incredible run with the iconic St. Elmo Steakhouse, the torch (and the napkins) have officially been passed. This year, the Ale Emporium steps into the spotlight as the title sponsor — and they’re bringing their A-game (and their wings). With a whole new look at Fan Fest, fans can expect a new kind of flavor-fueled frenzy, where Hermanaki greatness meets the unrelenting appetite of the pros.

A Championship Made for the Big Ten Stage
Presented by Ale Emporium and Indiana Sports Corp, this partnership brings together Indy’s food royalty and the city’s biggest sports weekend. Big Ten Fan Fest will be buzzing, and the energy will be electric — because nothing pairs better with Big Ten fan passion than ten minutes of wing-eating mayhem.

Don’t Just Watch — Be There!
Join the crowd, feel the heat, and witness history at The 2025 Ale Emporium Hermanaki Wing Eating Championship. Whether you’re cheering on the pros or aspiring to join their ranks, this is one event you don’t want to miss.

👉 Mark your calendars for December 6th and sign up today — before the wings (and the spots) are gone!

$3,000 TOTAL PRIZE PURSE! 1st $1,500 2nd $750 3rd $400 4th $200 5th $100 6th $50

This contest will take place at 3:30pm EST on Saturday, December 6th, 2025, at Big Ten Fan Fest in the Indiana Convention Center in downtown Indianapolis!

About Ale Emporium Ale Emporium was established in Indianapolis in 1982 by Marc and John Luros and later joined by partners Shannon and Scott Baun. This family-owned business has been recognized by countless organizations and entities for its world famous Hermanaki wings and honest pizza. They have become one of the Midwest's best sports bars for great food, music, sports and a wide variety of premium beer choices. What started out as one location in Castleton, has expanded throughout greater Indianapolis with locations in Fishers, Greenwood and a 4th location opening in Avon on Indy’s west side in early 2026.

Check out Ale Emporium at ale-emporium.com and follow them on Facebook, X and Instagram

About Indiana Sports Corp Founded in 1979 as the nation’s first sports commission, Indiana Sports Corp is a not-for-profit organization focused on bringing premier sporting events to Indiana to drive economic vitality, facilitate a vibrant community with civic pride and garner positive media attention. Because of this, Indiana Sports Corp is able to provide positive, sports-related opportunities for youth in the community. For more information, please visit IndianaSportsCorp.org and follow them on Facebook, X, and Instagram


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*All applicants must be 18 years of age or older and fully acknowledge and understand the inherent dangers and risks associated with participating in an eating contest. The applicant further acknowledges and understands that the MLE/IFOCE coordinates with event sponsor(s) to select and approve eligible participants, and that the MLE/IFOCE shall decide, at its sole discretion, whether an applicant is eligible to participate in any eating event, and/or related activities. The MLE/IFOCE may revoke an applicant's eligibility to participate in the eating contest, or related activities, at any time, for any reason, at its sole discretion. The MLE/IFOCE and the event sponsors reserve the right, at any time, to change any and all details concerning the event, including, e.g., time, duration, location and prize structure.

Registration is open

The 2025 Ale Emporium Hermanaki Wing Eating Championship at Big Ten Fan Fest
Indianapolis, IN
12-06-2025

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