Location: San Antonio, TX

Beans. Cheese. Glory. Welcome to the Taco Cabana World Taco Eating Championship!
What happens when you combine legendary tacos and world-class eaters for ten high-stakes minutes? You get the debut of The Taco Cabana World Taco Eating Championship—a flavor-filled frenzy that’s about to shake San Antonio to its salsa-loving core.
The Food
This isn’t your average taco. This is the iconic Taco Cabana Bean and Cheese Taco—warm, pillowy flour tortillas loaded with rich refried beans and melty Monteray jack-cheddar cheese blend, served hot and fast for ten nonstop minutes of bite-for-bite battle. These tacos aren't just delicious—they've long been a Texas staple, and now they will take their rightful place as the star of the show.
The Inaugural Showdown
History is about to be written, and your name could be on the first page. This is the very first Taco Cabana World Taco Eating Championship, and it’s bringing the thunder to Austin Highway on Saturday, September 20th at 12PM. The spotlight’s never been brighter, the tacos never tastier, and the stakes never higher. With a $10,000 prize purse on the line, there’s no room for hesitation—only hunger.
A Perfect Pairing
Major League Eating is proud to partner with Taco Cabana, a Texas institution known for bold flavors, vibrant energy, and community spirit. This isn’t just a sponsorship—it’s a fusion of competitive fire and culinary passion, served up fresh in the heart of San Antonio.
Your Shot at Taco Immortality Starts Now
Think you’ve got the stomach to go head-to-head with the best in the world? Want to witness history and inhale a few tacos while you’re at it? Whether you're competing or just coming for the show, don't miss your chance to be part of something epic.
🔥 Sign up today. Show up hungry. Leave a legend.
$10,000 Total Prize Purse 1st - $5,000 2nd - $2,500 3rd - $1,250 4th - $600 5th - $400 6th - $250
The contest will take place at 12:00 PM CT on Saturday, September 20th 2025, at Taco Cabana: 1253 Austin Highway, San Antonio, TX 78209
About Taco Cabana
Founded in 1978, Taco Cabana, offers Mexican-inspired food including breakfast, lunch and dinner tacos, dozen taco boxes, fajitas, quesadillas, burritos, freshly made flour tortillas and a selection of made-from-scratch salsas and sauces. Restaurants feature open-display cooking, a selection of bottled beer and signature tequila margaritas, patio dining, drive-thru windows, curbside pickup and delivery. For more information, visit tacocabana.com.
Follow Taco Cabana on their Facebook, X, Instagram, Tiktok, and YouTube.
For news and results to all Major League Eating contests, like our FaceBook Page and follow @eatingcontest on Instagram & X
*All applicants must be 18 years of age or older and fully acknowledge and understand the inherent dangers and risks associated with participating in an eating contest. The applicant further acknowledges and understands that the MLE/IFOCE coordinates with event sponsor(s) to select and approve eligible participants, and that the MLE/IFOCE shall decide, at its sole discretion, whether an applicant is eligible to participate in any eating event, and/or related activities. The MLE/IFOCE may revoke an applicant's eligibility to participate in the eating contest, or related activities, at any time, for any reason, at its sole discretion. The MLE/IFOCE and the event sponsors reserve the right, at any time, to change any and all details concerning the event, including, e.g., time, duration, location and prize structure.
Registration is open
Taco Cabana's World Taco Eating Championship
San Antonio, TX
09-20-2025